This will enable US, Europe, China and Hong Kong-based e-commerce merchants and payment service providers (PSPs) to sell directly to US consumers using Afterpay.

BNPL is transforming the way consumers shop in the United States. On Cyber Monday 2023, BNPL usage soared to an all-time high, increasing by 42.5% from the previous year. Consumers choose BNPL because they want more flexibility, and in turn it increases average order value for merchants since consumers can spread the cost of their purchases over time.

Eelco Dettingmeijer, Chief Commercial Officer, PPRO, commented on the partnership, “With the popularity of BNPL in the US expected to increase, offering it at checkout is a no-brainer for merchants looking to sell to US consumers. Now merchants from the US, Europe, China, and Hong Kong, can tap into Afterpay’s platform and provide flexible payment options, which will attract more consumers and boost sales.