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Mayuri's blog archive

2024 (6)
Mayuri Jain

Mayuri Jain

Senior Manager, BFSI Industry Marketing at Persistent Systems Inc.
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Bio Mayuri serves as the Global Marketing Lead for Banking, Financial Services, and Insurance at Persistent Systems, where she employs over 15 years of experience to craft and implement tailored marketing strategies. These strategies are designed to achieve remarkable results for clients and partners alike. In her role, Mayuri focuses on understanding the unique challenges and opportunities within the BFSI sector, aiming to position Persistent Systems as a leader in providing innovative and effective solutions. Career History Mayuri's career is distinguished by her leadership in kick starting successful startups, forging strategic partnerships, and spearheading digital innovation across various domains. With a rich background that includes the development of e-commerce platforms, analytics for civic infrastructure, and the integration of Google and open-source maps, she has consistently demonstrated a knack for tackling complex business problems. Her ability to generate value for stakeholders and her passion for resolving intricate challenges have been the hallmark of her professional journey.



Diversification is The Key to Survival and Growth for Commercial Lenders in Challenging Times

15 May 2024

“In times of economic turbulence, diversification isn’t just a strategy—it’s a lifeline.” This powerful statement underscores the critical importance of diversification for commercial lenders, especially in today’s volatile economic landscape. In an era marked by rapid technological advancements and unpredictable market dynamics, commercial lender...

Sustainable compliance

Eshhhh, Green Hushing? The Silent Shift in Corporate ESG Talk!

14 May 2024

In recent years, the term “green-hushing” has emerged in the corporate world, reflecting a growing trend where companies are becoming more reticent about publicly discussing their Environmental, Social, and Governance (ESG) initiatives. This phenomenon is a stark contrast to the once fervent embrace of ESG principles, where firms were eager to hig...

Banking and Lending Solutions

How Customer-Centric Communication Transforms Borrower Satisfaction

14 May 2024

From the moment a borrower expresses interest in getting a loan to the final repayment, a bank’s communication strategies shape the customer’s perception of its lending process. Many financial institutions underestimate the impact communication can have on their ability to deliver a positive experience. The moment a borrower feels confused or stre...

Banking and Lending Solutions

How Modern Technology Can Transform Building Societies

13 May 2024

Building societies are a vital part of the financial services industry, known for their mutual model that prioritizes the interests of members and local communities. Many have been serving their communities for over a century, offering innovative mortgage and savings products. However, in an era where technology evolves rapidly, staying relevant a...